Sometimes, we forget the story behind something as simple as an orange. We peel it, taste its fresh juice, and move on with our day. Yet, behind every fruit there is a chain of effort, decisions, and dedication. Mercadona, one of Spain’s most trusted supermarket chains, has once again opened the curtain and revealed where their oranges really come from during the long season that runs between November and August.
This transparency is not just corporate communication—it is a promise. A promise that the fruit you buy, whether inside a busy Cádiz supermarket or through Mercadona’s online store, comes from trusted farmers across Spain who love their land.
Because in the end, knowing what we eat—and choosing wisely—is the first step toward living well.
A New Orange Season Begins: Why This Matters for You as a Consumer
If you have recently visited a Mercadona store, you may have heard the announcement over the speakers: “We begin the national orange campaign.” It happens every year, and yet—this season feels special. Perhaps it is because we now understand more clearly where our food comes from. Or perhaps it is because Mercadona is turning this annual orange campaign into something meaningful, not just a routine supermarket promotion.
Starting in November, Mercadona begins selling Spanish oranges exclusively, a commitment that lasts for ten months until August. During this period, more than 130,000 tons of oranges will reach Mercadona shelves, both in physical stores and online.
But the most beautiful part of this story is not the number. It is the people.
More than 2,000 farmers, alongside 13 national suppliers, work tirelessly so that every orange arriving in Mercadona retains its natural sweetness, freshness, and unmistakable aroma. These are not anonymous producers; they are partners—families, generations of farmers whose work feeds the country.
And this is where consumers feel the difference. Because when you pick up a 3-kilo net of oranges at Mercadona, you are not just buying fruit. You are supporting local agriculture, national production, and quality you can trust.
The Spanish Territories Behind Every Orange: From Andalucía to Valencia
Now, let us travel. Just for a moment.
Imagine walking through sunlit groves in Huelva, Sevilla, or Córdoba, where the Andalusian breeze carries the scent of citrus blossoms. These provinces—among others—are the heart of Mercadona’s orange supply.
The company works closely with producers from:
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Comunitat Valenciana
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Andalucía (Huelva, Sevilla, Córdoba)
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Región de Murcia
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Catalunya
Each region brings something unique: soil quality, climate, tradition. Yet all share the same spirit—the same commitment to excellence.
The suppliers behind these oranges are not random names on a list. They include Martinavarro, Bollo, Fontestad, Frutas Tono, Anecoop, Agronostrum, and many others who built their businesses around trust.
And that trust, in the end, reaches you.
Because when Mercadona states that 85% of the oranges they sell between November and August are of Spanish origin, there is a promise hidden inside those words: that what you eat is truly local, truly controlled, and truly reliable.
Why Choosing Mercadona’s Oranges Makes a Difference (And Why Now Is the Best Time to Buy)
Now you may be wondering: Why does origin matter so much? After all, an orange is just an orange, right? Not necessarily.
During the national harvest season—from November until August—the oranges at Mercadona are fresher. They travel shorter distances, reducing their environmental impact. They help maintain local jobs, farms, and rural economies that would otherwise disappear.
And the best part?
You don’t pay more.
In fact, Mercadona offers these national oranges in three formats:
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Loose (a granel)
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3-kilo net
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5-kilo net
The large formats are perfect for families, cafes, or anyone who loves fresh juice in the morning. Buying in nets is also cheaper per kilo—a smart choice for people who think not only with their hearts but also with their wallets.
📌 Conversion-oriented tip:
If you want to feel the real difference in taste and texture, buy the 5-kilo net and keep it at home. Use it for juices, fresh slices, afternoon snacks. You will notice how slowly buying imported oranges becomes unnecessary.
This season is a perfect moment to switch habits. Start drinking natural juice instead of bottled drinks. Prepare a fresh orange salad. Teach your children where food comes from. All that begins with a single purchase decision—choosing real oranges from real Spanish farmers.
Final Reflection: A Small Daily Act That Supports an Entire Chain of Life
Like many of Tere Liye’s stories, this article is not just about facts—it is about seeing the unseen.
When you walk through a Mercadona aisle and pick up a bag of oranges, you carry the work of 2,000 farmers, the dreams of 13 suppliers, and the promise of a supermarket chain that decided transparency is good business.
Yes, this is commerce.
Yes, oranges are sold and purchased every day.
But beyond the transaction, there is something noble happening:
A connection between the land, the hands that harvest, and the home where the fruit is eaten.
So next time you hear the announcement, “National orange campaign has begun,” remember this:
You are not just buying fruit.
You are choosing what kind of world you want to support.